hi, how are you ? nice to meet you here. On this lovely occasion, i would like to express my gratitude to my God who has given me good health condition. Keep in touch and have a nice day... Meanwhile, i would like to thank you for entering my own blog. Hope that we can share communicate and share something for mutual information and get along each other. have a nice day and keep in touch. yours, nizam
31 August 2009
Diet Selama Bulan Ramadhan
30 August 2009
Sorga Adalah Tempat Bagi Orang Yang Mukmin
27 August 2009
TOEFL vs IELTS
The two main tests that check foreign language speakers’ English competency are IELTSand TOEFL. Although both tests are aimed at examining students’ knowledge and understanding of the English language usage, the two are by no mean identical and differs both in the delivery, scoring and difficulty. |
26 August 2009
How to Increase Customer Loyalty ?
The statistics are working against you: Most companies lose 50% of their customers (or partners) in less than 5 years.
While emerging companies have the competitive advantage for customer value management, every management team is discussing Customer Loyalty/Retention. How can you increase your customer loyalty? Here are the fundamentals:
Step One: Preparing for a Customer Loyalty Program
- First, get your senior management on board. They must acknowledge the risk/reward of a Customer Loyalty Program. Gain a long-term commitment to establishing a system that both increases and measures customer retention. The return (ROI) on a solid Customer Loyalty Program will enable you to
- Better focus and quantify resource deployment,
- Watch for customer behavior shifts that could signal dissatisfaction or loss of value, and
- Recognize and pursue revenue gaps between current and potential customer value.
- Profile your Ideal Customer, in order to understand your target audience. To define your Ideal Customer, you'll need to detail:
- Where the lead originated
- What business problem(s) they have
- Why they became your customer in the first place
- Where do they need to take their business in the next 3-5 years?
- How does your product add value to their product/service?
- How does their decision process lead to a purchase decision?
- What does your Ideal Customer want from you?
- Measure your Ideal Customer value. This is not just a ranking exercise, but a critical tool to measure the impact of your company's initiatives on your customers. You don't need to invest in elaborate CRM software to manage this stage - just Excel and due diligence! This exercise will highlight your cost-of-sales, especially as they relate to sales and marketing expenses.
- Profile your customer database. You'll probably discover three distinct categories of customers - those you definitely want (Ideal Customers), those you're not sure of, and those who don't fit in with your future plans. Categorize each customer as an Ideal, Uncertain, or Non-Ideal.
Don't limit your research to the fraction of customers willing to tell you what they think. Dig deeper! Conduct primary research and be sure to ask your front-line service providers.
The general formula is:
As you can see, your customer loyalty value dramatically impacts by your customer lifetime value.
Step Two: Customer Value Management
Once you know who their best customers are, the real work begins-convincing them to stay forever. Here are some marketing program tactics for Customer Value Management that have successfully increased customer retention rates:
- Direct market for new Ideal Customers, using appropriate sales and marketing actions as determined by the customer lifetime value exercise. Establish a community within your Ideal Customers, for peer counsel.
- Develop a program and process to convert Uncertain Customers to Ideal Customers. These medium-value customers are usually converted with fewer resources than a non-ideal customer or prospect. Set a goal of converting X number or % within a specified time period.
- Develop proactive customer retention activities for Ideal Customers. Give them a tangible value for being loyal, such as priority service, personalized offers or professional recognition. Companies with frequent purchase cycles can solidify the buying habit with frequent buying programs. Those with long-lead or high-priced products can extend other relationship tactics such as customized, secure websites and/or direct support access; frequent customer surveying; elearning opportunities; and product input participation.
- Invest in referral programs by giving your customers and partners a solid business reason and personal offer to provide qualified leads. Clearly, the most effective loyalty programs provide incentives both for the company (lower costs or more productive workers or fewer outages) and the employee (gifts, skill certification, memberships, education).
- Understand where your Ideal Customers need to go in the next 3-5 years, and exchange information with them regularly in order to lead the way. Customer loyalty management in B2B is all about showing appreciation to valuable customers as they hit key relationship milestones.
- Periodically rank your Ideal by relative value. Target those with relatively significant value increases or decreases with special promotions. Early intervention to reward higher value activities or address customer dissatisfaction is often key to maintaining or enhancing customer value. Some companies use the value gap analysis to compare the current value of a customer with their total budget value, to ensure their "share of wallet".
Long-standing relationships arise from trust gained over many transactions. Perception is critical. A solid Customer Loyalty Program convinces your customers that you'd rather keep them around than drive them away. And a Customer Loyalty Program makes good financial sense: A 5 percent increase in customer retention rates will drive a 25 percent profit increase, at the very minimum.
Are their pitfalls with developing customer loyalty programs? You bet!!! I've made plenty of "misjudgments" over the last 25 years. Don't suffer from the same errors - hire an experienced marketing program contractor!
25 August 2009
RAMADHAN BULAN KEMENANGAN
23 August 2009
Malaysia Klaim Tari Pendet Bali
Malaysia Klaim Tari Pendet Bali

TARI PENDET: Seorang nenek yang mendet saat "Usaba Sambah" di Pura Puseh, Sengkidu Karangasem.
JAKARTA--Malaysia kembali mengklaim budaya Indonesia -- tarian pendet, Bali -- menjadi budaya mereka yang dicantumkan dalam iklan visit year mereka. Sebelumnya, mereka telah mengklaim angklung, reog Ponorogo, batik, Hombo Batu, dan Tari Folaya.
Budayawan, Radhar Panca Dahana, mengatakan pengklaiman budaya Indonesia oleh Malaysia untuk kesekian kalinya merupakan kesalahan pemerintah Indonesia sendiri. "Ya tidak apa-apa lah, kita juga suka mengambil budaya lain untuk untuk promosi," katanya kepada Republika, Rabu (19/8).
Ia menilai kecolongan budaya tersebut sebenarnya sebuah cermin atau refleksi. Ia menilai kita terluka dan malu, karena kita sadar sebagai pemilik kebudayaan itu kita tidak memperhatikannya. "Selama ini kebudayaan dipinggirkan, pemerintah dan masyarakat tak lagi peduli," ujarnya.
Sedangkan negara lain, seperti Malaysia, kata Radhar, membutuhkan ekstensi kebudayaan, karena kebudayaan adalah senjata terbaik untuk diplomasi internasional. Potensi bisnisnya bagus. "Malaysia tahu mereka kekurangan budaya, mereka pintar melihat kebudayaan negara tetangganya, dan mereka menghargai budaya untuk mencari keuntungan, sedangkan pemerintah kita tidak peduli. Hanya peduli pada olahraga dan program lainnya," katanya.
Untuk itu, kata Radhar, kedepannya agar Indonesia tidak kecolongan lagi, pemerintah harus perhatikan kebudayaan itu. "Kita majukan budaya kita supaya kita ada di depan, munculkan budaya kita dalam upacara-upacara, acara-acara, jangan lagu-lagu masa kini yang dinyanyikan oleh Presiden kita," tandasnya.
Malaysia Klaim Tari Pendet Bali

TARI PENDET: Seorang nenek yang mendet saat "Usaba Sambah" di Pura Puseh, Sengkidu Karangasem.
JAKARTA--Malaysia kembali mengklaim budaya Indonesia -- tarian pendet, Bali -- menjadi budaya mereka yang dicantumkan dalam iklan visit year mereka. Sebelumnya, mereka telah mengklaim angklung, reog Ponorogo, batik, Hombo Batu, dan Tari Folaya.
22 August 2009
10 Alternatif Kegiatan di Bulan Ramadhan
“Wahai orang-orang yang beriman, telah diwajibkan puasa kepada kalian sebagaimana (puasa) telah diwajibkan kepada orang-orang sebelum kalian, agar kalian menjadi orang-orang yang bertaqwa.” (QS. Al Baqarah: 183)
Allah Subhanahu wa Ta’ala memerintahkan kepada orang-orang yang beriman sebagaimana firmanNya di atas agar berpuasa sebulan penuh pada bulan Ramadhan. Bulan tersebut adalah bulan yang sangat dinanti-nanti oleh kaum muslimin di seluruh dunia karena di dalamnya terdapat hikmah yang agung.
Kadang kita perlu beberapa agenda kegiatan yang dapat memberi manfaat bagi diri kita sendiri sehingga dapat terhindar dari kegiatan-kegiatan yang tidak berfaedah, bahkan malah mendapatkan dosa. Agar puasa kita berjalan seperti apa yang kita inginkan, berikut ringkasan 10 alternatif kegiatan di bulan Ramadhan yang bisa kita lakukan:
3. Belajar dan bekerja dengan penuh semangat dan kesungguhan karena bulan Ramadhan adalah bulan amal dan jihad.
4. Memperbanyak bersedekah ke fakir miskin, membantu orang yang kesusahan dan mengikuti kegiatan-kegiatan sosial yang bermanfaat bagi dunia dan akherat Anda.
5. Setelah melakukan shalat ‘Ashar anda bisa berdzikir, istighfar, bertahlil, membaca dzikir petang sampai waktu berbuka.
6. Ketika berbuka, Anda ingat bahwa orang yang berpuasa memiliki do’a yang tidak akan ditolak ketika berbuka puasa, maka jangan lupa berdoa baik untuk diri sendiri maupun mendo’akan saudara sesama kaum muslimin.
7. Setelah shalat maghrib, jangan terlalu banyak makan agar dapat melaksanakan shalat isya dan tarawih dengan tenang dan khusyu’. Manfaatkan waktu ini untuk membaca buku-buku yang bermanfaat.
8. Setelah shalat Tarawih, ada waktu luang yang bisa digunakan untuk mendapatkan berbagai pengetahuan agama (melalui membaca), bershilaturahim, mengunjungi orang yang sakit dan lain-lain. Hindari kegiatan yang tidak ada manfaatnya, membuang-buang waktu atau menonton acara-acara yang diharamkan oleh Allah Subhaanahu Wa Ta’aalaa. Karena malam-malam bulan Ramadhan sama dengan siangnya. Kita juga diwajibkan untuk menjaga seluruh anggota tubuh untuk tidak melakukan hal-hal yang diharamkan.
9. Manfaatkan malam-malam bulan Ramadhan juga gunakan untuk istirahat, kemudian bangun sebelum shubuh untuk makan sahur.
Mudah-mudahan Allah Subhaanahu Wa Ta’aalaa menerima amalan kita semua.